Empello together with co-presenters representing billing gateways, aggregators, service providers and / or network operators – will be on hand to answer all your questions about these exciting markets.
- Market Overview
- Latest News
- Top Services
- Major Content Providers
- Billing & Subscription Options
- Carrier & Regulator Rules
- Compliance Overview
- Marketing & Ad Flow (examples)
(Prez) How to Avoid Paying for Bad Traffic
Using tech to filter out poorly performing traffic sources
Many markets are shifting from CPA toward Google, Facebook & Direct Buy ad traffic, using technology to filter out poorly performing traffic sources is essential. When every click counts, sources sending fake or fraudulent traffic waste time and money; Empello’s on-page tech analyses and blocks bad traffic enabling you to contest ad partner fees, avoid bots, fraudsters, malware, invalid sources and other artificial traffic – find out how in these sessions.
(Speak) Rory Maguire ~ Head of Client Services Europe & Asia, Empello
Tuesday 15th October 2019
16.00 SOUTH AFRICA
Wednesday 16th October 2019
These sessions proved to be extremely popular at last year’s event, so be sure to drop by the Empello Country Update Theatre during your visit to Marbella and meet the team.